The E-Myth Revisited:Why Most Small Businesses Don't Work and What to Do About It
by Michael E. Gerber
Price: N7454
Product Code: 1390581025
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Number of Pages: 268
Binding: Paper Back
Publisher: HarperCollins
Edition: 1900
ISSN: 9780887307287
Availability: should be delivered within 5 working days
Summary: In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses t ...show morehat succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.