Entrepreneurship:A Small Business Approach
by Charles E. Bamford and Garry Bruton
Price: N10850
Product Code: 1369735061
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Number of Pages: 368
Binding: Paper Back
Publisher: McGraw-Hill/Irwin
Edition: First Edition
ISSN: 978-0073403113
Availability: Available within 8-12 working days
Summary: Entrepreneurship: A Small Business Approach takes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. Using real-world scenarios and exercises throughout, it puts the student in the roles of financial analyst, marketer, and business owner to find solutions. By drawing on the most current environmental conditions and solid research, Entrepreneurship provides students with the necessary foundation to design, start, and manage a small business.