Effective Crisis Communication: Moving From Crisis to Opportunity: by Robert R. Ulmer
Price: N12000
Product Code: 1338476908
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Number of Pages: 264
Binding: Paper Back
Publisher: Sage Publications, Inc
Edition: Second Edition edit
ISSN: 9781412980340
Availability: To be delivered within 6 to 22 working days
Summary: In this fully updated Second Edition, three of today’s most respected crisis/risk communication scholars provide the latest theory, practice, and innovative approaches for handling crisis. This acclaimed book presents the discourse of renewal as a theory to manage crises effectively. The book provides 15 in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. Unlike other crisis communication texts, this book answers the question, “What now?” and explains how organizations can and should emerge from crisis.