Case Study Research for Business: by Jillian Dawes Farquhar
Price: N10000
Product Code: 1337013215
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Number of Pages: 144
Binding: Paper Back
Publisher: Sage Publications Ltd
ISSN: 978-1849207775
Availability: To be Delivered Within 6 To 20 Working Days
Summary:
Using a step-by-step approach, Case Study Research for Business takes students right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting work.
The book takes a multidisciplinary approach to case study research design by drawing on both positivist and interpretivist schools of thought to improve student understanding of these critical research traditions. It covers contemporary topics such as research ethics and includes practical examples from all areas of business. Pedagogical features including vignettes, exercises and cases which directly relate to business research.